Consumers using this new system can click “Get a Quote” to receive a quote on benefits plans in their area within seconds, just by entering their zip code, gender and date of birth. They can then compare different plan features side-by-side, choose the plan that best fits their needs and instantly apply online.
While consumers will reportedly notice an improved, simplified experience through www.aetnaindividual.com, the Consumer Portal will also help Aetna brokers and agents that work with consumers. Through a secure, password-protected website, brokers will be able to run quotes, create applications on behalf of their client, and review the status of their various applicants.
Finally, this new system will allow Aetna to more efficiently process applications that are submitted online, either from consumers or brokers.