After two years in development and four carrier evaluation surveys gathering qualitative opinions from nearly 4,000 Willis Associates across the globe, the Willis Quality Index has been designed to help clients identify carriers that best meet their individual needs, on a risk-by-risk basis. The Willis Quality Index recognises that a client’s needs and priorities may vary by risk profile and therefore compares only carriers within a specific sector, under the guidance of accredited Willis Client Advocates® and Account Executives.
Carriers are evaluated and assigned stars that are based on their relative performance compared to other carriers in each business sector. Carriers scoring in the top 10% of the range of scores in each sector are assigned five stars; those with scores in the bottom 10% receive one star.
Willis has been sharing the draft findings with major carrier groups over the past year. From their latest Spring 2008 Willis Quality Index carrier survey, Willis reportedly found evidence that carriers across all parts of the business had scored, on average, better than in their last survey, suggesting that carriers are recognising the increasing importance of quality service in a soft market.
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